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The Kano Model: Why Features “Expire” and How to Stay Ahead
Understanding the “Gravity of Expectations”—why delight fades and how to prioritize your roadmap to prevent churn.
January 7, 2026
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Understanding the “Gravity of Expectations”—why delight fades and how to prioritize your roadmap to prevent churn.
The Distribution Trap: Why “Best in Class” Lost to “Good Enough” Subtitle: Lessons on Bundling, CAC, and Defensibility from the Slack vs. Microsoft War.
Product Strategy is P&L Defense: Lessons from the Uber Turnaround Subtitle: How to move from being a “Feature Factory” to a “Profit Engine.”
Analysis Paralysis is real. How to use the “Paradox of Choice” to increase conversion rates.
Why Occupied Time feels shorter than Unoccupied Time, and how to use this to fix your slow-loading app.
Designing the perfect Freemium model means knowing exactly when to give value away and when to lock it up.
When you pay people for dead snakes, they will start breeding them. A lesson in Goodhart’s Law and Perverse Incentives.
Why listening to your happiest customers might be the worst product strategy you can have.
Why “zero friction” is bad for retention, and how to design “positive friction” into your user onboarding.
Why Costco (and Slack) intentionally bleed money on one product to dominate the market with another.